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HP HP2-B102 Exam Syllabus Topics:

HP Imaging and Printing Sales Fundamentals Sample Questions:

1. What is the HP eIRG designed to help HP sales people do?

A) to share with clients, thus enabling the client to pick and choose the devices that they want
B) to find out if a device is discontinued and, if so, the model number of the replacement device
C) to create sales PowerPoint presentations
D) to help competitors to make their product plans

2. What is the color strategy known as piggybacking?

A) risking sure the colors overlap so they appear to be 'piggybacking" on each other
B) using complementary colors in marketing documents
C) using colors that appear next to each other on the color wheel
D) working with the producer of a non-competing product to market a complementary product, such as the way fashion designers coordinate men's dress shirts and ties

3. What should a business do before deciding to print in-house?

A) Hire a local print shop employee on a contract basis to help develop in-house material
B) Find a contractor to create the design
C) Determine if they can get a bulk discount on glossy paper
D) Use the HP Print Cost Calculator to determine if printing a job in-house is cost-effective

4. What is likely to happen when a business customer begins using more color in the marketing documents that they send to customers?

A) increased response from customers
B) decreased costs of printing marketing documents
C) increased costs of mono printing
D) decreased response from customers

5. What is one reason to outsource the printing of marketing materials?

A) to make it easy to reorder small quantities if you run out of the original print run
B) to print only the quantity you need
C) to order a large quantity with static information
D) to be able to make changes on short notice

Solutions: